Where every moment becomes value
DiorOud Ispahan
Yves Saint LaurentBlack Opium
Dolce&GabbanaThe Only One
VersaceDylan Purple
Ubisoft × BagelsteinAssassin’s Creed Black Flag
Nickelodeon × BagelsteinBob l’Éponge, le film
Christian Louboutin × BagelsteinSemaine de la Femme
Paramount × BagelsteinScream VI
Paco RabanneAdvent calendar
Warner Bros. GamesThe Lord of the Rings: Gollum
Previous work from our team members · Subcontracted for Takeoff Creative & Takeoff XP · 33 projects
Case studies
Previous work from our team members · Projects delivered as a subcontractor for Takeoff Creative & Takeoff XP, for some of the world’s most iconic brands.
01 / 33 · Previous work from our team members, delivered as a subcontractor for Takeoff Creative & Takeoff XP
They trust us
Brands our team members have worked with in previous roles · Logos belong to their owners
Expertise
Marketplace
Connecting brands, licences and venues through one simple platform.
- Gamified moments
- Brand × IP collabs
- Sponsored activations
- Data insights
Gamification
Fully branded games in 24 hours, with 3 to 7 minutes of average engagement.
- Mini-games
- Loyalty
- Offers & rewards
- Leaderboards
ArtQRCode
Dynamic QR technology that bridges physical spaces and digital experiences.
- Dynamic QR
- QR as artwork
- Scan tracking
Animation & AI
Toonimotion, our AI animation pipeline, cuts production time by 80%.
- Toonimotion
- Ad campaigns
- Branded storytelling
- IP creation
Data engine & hardware
Every experience generates actionable insights, on top of connected devices in venues.
- Customer journeys
- Attention moments
- NFC
- Media tables
- IoT
Tech development & strategy
From strategy to shipped product: we design, code and run the platforms behind every venture.
- Web & mobile apps
- SaaS platforms
- APIs & integrations
- Tech strategy
Studio
Venture studio · Dubai
We like to stay close to the people we build with. Brands, licence owners, venues and creators: every venture starts with a meeting and grows through the challenges that make us think.
Meet the studio
The team
Six people · Dubai office

Steeve Attali
Founder & CEO

Gilles Aupin
Finance Director

Antoine Gorré
Commercial

Eric Hafner
Head of Business Development

Robin Luu
Head of Hardware & Merchandising

Stefan
Head of Broadcasting Advertising
What VWX stands for
Dubai · UAE
Virtual
Where intelligence, creativity and technology merge.

World
Media, gaming, tech and entertainment as one universe.

Experience
The moment design, emotion and interaction converge.

Meaning
Systems built with purpose, never tech for tech.

Agility
We move at the speed of culture and technology.
Why VWX
Our differentiators
We build entertainment that performs, connects and evolves: one stack, real data, and experiences people actually remember.
- 01Unified ecosystemOne platform for brands, licences, venues and audiences
- 02Data at the centerEvery interaction becomes insight
- 03Experience firstWe start from the moment, then build the tech
- 04Scalable everywhereAirports, retail, events, hospitality
- 05Story-led designEmotion in everything we ship
In numbers
Contact us
Create an experience worth remembering
Let’s talk · We reply within 24h
Contact us
VWX Nexus LLC · Dubai, United Arab Emirates

















